Category: eCommerce

2019 Tmall's Singles Day Festival- Generates $38.4 Billion-iStarto China
27Nov, 2019

2019 Tmall’s Singles Day Festival: Generates $38.4 Billion

As Alibaba Singles’Day comes to a close, the tally is in, and 2019 generated US$38.4 billion (RMB 268.4 billion) of gross merchandise volume (GMV), reportsAlibaba. The sales marks an increase of 26% compared to 2018. This year’s Singles’ Day featured 200,000 participating brands, one million new product launches, and 1.3 billion delivery orders. The top five international countries selling to […]

2019 WeChat Store Setup Tutorial-iStarto
16Sep, 2019

2019 WeChat Store Setup Tutorial

What Is a WeChat Store? Foreigners tend to think of WeChat a messaging app and compare it to WhatsApp, but it has so much more to offer. WeChat’s most popular features include, of course, the communication function, but also games, and scanning QR codes. Moreover, let’s not ignored, the payment system. With WeChat Pay users […]

How Can Foreign eCommerce Brands Utilize WeChat Stores-iStarto
16Sep, 2019

How Can Foreign eCommerce Brands Utilize WeChat Stores?

In an increasingly competitive e-commerce market, brands and retailers have to come up with creative ways to attract new customers and at the same time keep old customers informed of the brands’ new releases and offers. Many foreign brands are planning to start an online business in China. And here comes in the questions: what is […]

How To Optimize Mobile Commerce For Increased User Experience-iStarto
16Mar, 2017

How To Optimize Mobile Commerce For Increased User Experience

If you thought mobile commerce is just a passing fad that will soon be forgotten, then you’re missing out on so many levels. As of 2018, there were some 230 million smartphones in the U.S., among 327.2 million people. It will be highly unlikely to not bump into every second person you see around your […]