Tag: Chinese e-commerce marketing

2019 Tmall's Singles Day Festival- Generates $38.4 Billion-iStarto China
27Nov, 2019

2019 Tmall’s Singles Day Festival: Generates $38.4 Billion

As Alibaba Singles’Day comes to a close, the tally is in, and 2019 generated US$38.4 billion (RMB 268.4 billion) of gross merchandise volume (GMV), reportsAlibaba. The sales marks an increase of 26% compared to 2018. This year’s Singles’ Day featured 200,000 participating brands, one million new product launches, and 1.3 billion delivery orders. The top five international countries selling to […]